Merseyside based Flynn Refrigeration is targeting the Mediterranean cruise and leisure marine market through a strategic partnership with Cypriot firm – UMAR Shipping Services.
Flynn Refrigeration managing director Alex Flynn said the relationship is enabling the firm to strengthen its offering and help build on strong existing ties with ship owners and ship managers in south east Europe. Mr Flynn said international partnerships with likes of UMAR give the firm a strong competitive edge ensuring a consistent presence in key areas, client trust and local knowledge.
Flynn Refrigeration provides the complete supply package for all aspects of refrigeration and air conditioning systems working with world-leading manufacturers including Bitzer, Danfoss, Sperre and Mitsubishi.
Its European representation is further supported by trading partners in Italy and Latvia. It is also targeting growth in more exotic territories such as the Asia Pacific Rim, through a partnership in Singapore. Meanwhile, a further trading relationship in the Middle East has generated work in Oman and Dubai.
“Our export growth is underpinned by a growing network of international agents, said Mr Flynn. “These partnerships instil trust in existing customers and open the door to many new opportunities.
“We are now stepping up our work with UMAR Shipping Services and recently returned from an intensive visit meeting many contacts across Cyprus. This partnership combined with our Greek alliance will enable us to ramp up activity in the cruise and leisure marine sector specifically, and build on our existing relationships in the southern Mediterranean.
“UMAR’s expert knowledge of the local area and its unique financial situation gives us a strong competitive advantage and ensures we have as profile in the local market. It is a partnership which benefits both Flynn Refrigeration and our customers equally. The local point of contact is essential for ensuring the highest levels and customer service and support, while the connection makes monitoring activity in the marketplace much easier for our team.
“Flynn Refrigeration has a strong track record in both Cyprus and Greece. We have a number of committed clients, who we provide a broad range of refrigeration products, service tools and air-dryers, as well as air conditioning products, compressors, spares and marine controls. Previous work in the region has involved the delivery of refrigeration and air-conditioning servicing – including spare parts and replacements – for the likes of Pullmantur and Crystal Cruises.
“Our ability to deliver a fast, efficient and consistent service helped us to secure meetings with leading cruise operators, and continues to open the door to initial supply contracts. We have since been able to build relationships through the delivery of tailor-made solutions to suit their individual needs.”
The firm has driven turnover by 30pc in the last 12 months. Turnover in late 2014 stood at £2.6m rising from £2m in 2013.Overseas sales have increased by 10pc in the last 12 months and now account for nearly two thirds of the company’s total sales. Mr Flynn said the firm’s sales are expanding rapidly overseas, with exports accounting for around two thirds of turnover.
For more information, contact Alex Flynn Email: info@flynn-refrigeration.com Tel: 0151 691 6130 Visit: www.flynnrefrigeration.co.uk
Flynn Refrigeration
Flynn Refrigeration is an independent company providing a complete supply package for all aspects of refrigeration and air conditioning systems used within marine and industrial applications. It is located in Birkenhead, near Liverpool with links to motorways, ports and international airport distribution. Its head office and stores are more than 7500 ft in size stocking a large portfolio of standard spares. Its standard key product range includes new and reconditioned refrigeration compressors, spares, packaged air conditioning and refrigeration controls. It can supply vessels with standard product guides to assist you in the selection of key controls and system ancillaries. Flynn Refrigeration’s experience spans over 30 years in the supply of marine air-conditioning and refrigeration products. It is highly customer focused and understands the needs of clients, offering a competitive and high-quality solution to meet specific requirements.