Wirral digital media specialist Whitfield Business Support is reporting a 50pc sales rise in the last 12 months.
The Heswall business which specialises in graphic design and marketing has driven sales by 54pc since September 2016 servicing more than 175 clients. The firm is run by co-directors Nik Ellis and Justine McLaughlin.
Justine said the firm is experiencing strong demand from start-ups to larger SMEs looking to outsource their entire design departments. The design outfit’s sales growth is also being matched by internal investment and several new recruits taking the total staff count to 12.
“After three years building our brand we have become established in the market place and continue to drive strong momentum,” said Justine. “In the last year we have ramped up project wins and there is much greater awareness of who we are, and what we do. While our specialism lies in social media, graphic design, website design and email marketing we can offer clients much more than that. Our senior management benefits from years of entrepreneurial experience, successfully running other multi-million pound businesses.
“We understand the challenges which come with running a business, and the passion, energy and dedication which is required to make it a success. We are able to match our client’s appetite to achieve the best possible results every step of the way. Most importantly, we use our combined total of more than 35 years of design experience so our clients can concentrate of delivering their own services.
“Our client base has broadened considerably over the last twelve months working with a large range of clients from start-ups to larger SMEs. An area we are having success and a key target market is medium sized businesses who have a strong need for in house designers but don’t want to employ on a full-time basis. The attraction for these businesses is that we can provide a flexible, cost-effective solution which they can use on an ‘ad-hoc’ basis. They also have access to a multi-dimensional team of design and marketing professionals instead of relying on a skill set limited to one or two individuals.”
Nik said due to the increase in work Whitfield has been able to invest back into its team. The recently expanded outfit now includes three graphic designers, a web designer, marketing and communications manager, marketing assistant, business development manager and three first impressions coordinators.
“We have invested in our design team so we can provide a variety of different styles of design to suit the varied needs of our client base,” said Nik. “Our team has created a strong bond quickly because we believe in making the workplace an enjoyable, creative and dynamic experience. We also invest in lots of events for our staff outside of work for team bonding which is essential for any creative environment. We have also focussed on recruiting individuals who are passionate, ambitious and well-trained, who crucially understand our brand ethos and mission to deliver fast, proactive and innovative services.”
For more information on Whitfield Business Hub visit the website www.whitfieldbusiness.co.uk or call 0151 342 6365.