Bicycle brand Hero Cycles will be showcasing some of its iconic designs at two university welcome fairs – and wheeling out some amazing discounts and offers to students.
Manchester-based and Indian-owned Hero, the world’s biggest bike maker by volume, is set to show off a selection of bikes launched under its brand new Insync brand.
It will be at the University of Nottingham’s fair on Wednesday, September 26 and at the University of Bristol on Friday, September 28.
Students will get the chance to saddle up on the stylish and classical Ryedale range, mountain bike offering Riddick or the iconic Viking road bikes.
Those stopping by the stand will be challenged to take and share a photo on a tandem bike, with the best entry in line to win a bike of their own or a discount voucher.
Students who sign up to Hero’s newsletter will receive a 20 per cent student discount and those who buy a bike on the day get 30 per cent off any bike not in the clearance sale.
At Bristol, Hero’s outdoor pitch will also offer the chance to see a Coyote BMX professional demonstrating their skills.
Students who visit www.insyncbikes.com/uniclub.list can sign up to receive their 20 per cent discount and keep up-to-date with the latest offers.
Hero Cycles Limited background
Hero Cycles Limited was founded in India in 1956. It is the largest bicycle manufacturer in the world by volume producing 19,000 cycles per day and 5.2million per year. This represents one out of every 20 of the world’s bicycles. Hero Cycles has manufacturing units in Ludhiana (Punjab), Bihta (Bihar) & Ghaziabad (UP). It is part of the Hero Motors Company which has revenues of $400million and $1.2billion in assets employing circa 8,000 staff.
The company exports to more than 70 countries through a network of circa 250 suppliers and 2800 dealerships. Its bike range includes road bikes, hybrid bikes, children’s bikes, electric-bikes, mountain bikes, BMX and roadster models. Hero in India also manufactures automobile components like chassis for cars, safety components and transmission for motorcycles.
In August 2015, it acquired British brand Avocet Sports with 51pc stake targeting high-end bicycle market in Europe and now has full ownership. In 2015, it also acquired Firefox Bikes – India’s largest premium bicycle brand with an established presence Pan-India through a network of 160 outlets. In 2016, it acquired a majority stake in Sri Lanka’s leading bicycle manufacturer BSH Ventures, further boosting its manufacturing capacity. As part of major expansion plans across Europe it launched the £2million Hero Cycles Global Design Centre (HGD) in Manchester, UK, in January 2017. The design hub is led by creative minds from across the world including innovators from India, Taiwan and Denmark.
Hero Cycles is ISO9001 & ISO14001 Certified from BVC of UK and recognized by the R&D department by the Govt. of India.