Polaris is attending the Seatrade Middle East trade fair in Dubai this week.
Polaris led by brothers Ben and Sam Pinnington will be promoting the company’s English language PR and marketing services, and its UK and Middle East client base, at the fair.
Ben Pinnington said Polaris is working with an increasing number of Middle East maritime, energy and offshore clients including the region’s biggest shipyard Oman Drydock and Oman Shipping Company the third biggest shipper in the Gulf.
“Our core offering to Middle East firms is helping company’s communicate to a professional standard of journalistic English,” he said. “Writing in English to a professional standard can be a pain if it is not your first language and this is pain we cure. With so much of the global maritime, offshore and energy media, as well as Gulf press, being written in English we can help companies raise their profile substantially. There are around 500 maritime and 500 Middle East magazines and websites written in English and our campaigns can generate more than 200 articles a year. We believe we can offer a highly skilled service, with real impact at a great price.”
Ben said Polaris’ UK clients also require help with PR in the gulf.
“UK companies are missing a big opportunity if they are trading in the Gulf but not harnessing the power of the English written press in the region.”
Polaris will launch a new partnership with Jordan based management consultants Innovation Culture in Amman later this month.
For further details contact ben@polarismediapr.com mobile: 07887 562900 sam@polarismediapr.com mobile: 07919 010092
SEATRADE BACKGROUND
In the 11 years since its launch in 2003, Seatrade Middle East Maritime has firmly established its place in the marketplace as the platform for industry to do business, network and unveil new products and services.
A record number of attendees in 2012 further reinforced the exhibition and conference as the region’s leading shipping and maritime event and has paved the way for 2014 and a new chapter for Seatrade Middle East Maritime.
Held under the patronage of HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, UAE, the 3-day event is also the largest of its kind in the regional calendar. Speaking about the 2012 conference, Chris Hayman, Chairman of Seatrade, said: We had the largest gathering of the region’s most influential industry heads with us this year, so this opportunity to bring industry influencers together to debate key issues affecting the future of the maritime trade will hopefully yield real results in the next two years.”
Seatrade Middle East Maritime will return in 2014 providing your gateway to Bahrain, Central Asia, Egypt, Iran, Iraq, Jordan, Kuwait, Oman, Qatar, Saudi Arabia and the UAE.
2012 Figures
The 2012 event saw 7,065 attendees taking part in the 3 day exhibition and conference. 242 exhibiting companies took part in the event from 33 countries over a net exhibition space of 4,338 – a 7% increase on 2010.
7,065 attendees
4,338 net sqm exhibition space
7% increase in space
242 exhibiting companies
Pavilions: China, Germany, Romania, Singapore, Qatar & UK and a first-time Security Pavilion
Full details of the 2012 event have been sent in a post-show newsletter. If you wish to wish to receive a copy by email, please contact ehowell@seatrade-global.com